A betting market is a set of outcomes that a bookmaker makes available for people to bet on. Nowadays, bookmakers offer literally hundreds of betting markets every day.
Examples of popular football betting markets
Below is a list of some of the popular football betting markets:
Result and both teams to score
How to choose a betting market
There's no right or wrong to answer on which markets to bet on – it all comes down to personal preference and where you think you can find expected value. Match betting is the most common football betting market, followed by goal line markets such as over 2.5 goals or under 2.5 goals and both teams to score markets.
Bookmakers that offer the widest range of betting markets
Bet365 is known for its wide range of betting markets but pretty much every bookmaker now offers huge choice to punters.